Invigorate Your Marketing Strategy —
These Companies Already Know The Secret

ADVERTISER BENEFITS

Connecting Buyers With Suppliers

Data Storage Connection is the premier site for data storage news and solutions.

As an advertiser you will be able to pinpoint industry end users and integrators who are evaluating information and solutions to their data storage issues.

Target site users through postings in the supplier directory, product showcase, and content-rich archives of white papers, case studies, and other educational resources.

REACH TOP DECISION MAKERS

Pinpointing a specific demographic? Evaluating new markets to launch into? Data Storage Connection puts your business in front of your target audience.

PENETRATE SPECIFIC VERTICAL MARKETS

Data Storage Connection, one of VertMarkets' 68 industry marketplaces, provides you with numerous opportunities to enter new markets or reach further into existing markets with limited risk and immediate feedback.

Track Your Success

MARKETPLACE MANAGER

Marketplace Manager is a simple back end tool designed to allow you to gain access to detailed lead and traffic reports. You can even receive daily lead reports delivered by the end of each day in one .csv file or virtually any version that can be fed directly into your own sales lead processing system.

Get Results

Data Storage Connection works closely with you to understand your marketing goals and target audience. Using this knowledge, we position your company and products within our online community to generate leads and brand your products.

— You will be assigned a customer relationship manager whose goal is to maximize your results throughout your campaign.

— You can measure your return on investment by tracking and analyzing results online through Marketplace Manager.

— You will gain direct contact with potential customers through our prequalified lead service.

2007 Advertising Opportunities

Online Presence

STOREFRONT

Your storefront offers you continuous and limitless exposure to a targeted audience of professionals interested in data storage solutions. Your products, services, case studies, and other materials can be placed in high-profile site locations, including: contributed editorials, featured articles, featured products, featured suppliers, special features, and the download library.

Online Marketing
Driving Your Message Home

SEARCH ENGINE OPTIMIZATION

Your storefront will be enriched by our search engine optimization staff, dedicated to improving search rankings on Google and Yahoo! Search Marketing Solutions' network of search engines.

E-MAIL NEWSLETTERS

Deliver your message directly to the inbox of your target audience via sponsorships and inserts. Generate leads, drive traffic to your storefront, and build brand awareness for your products and services.

E-MAIL LIST RENTALS

Deliver your customized, stand-alone, e-mail marketing message in HTML or text format to our opt-in subscribers. Your e-mail campaigns will reach the most precise group of industry professionals who are actively involved in the market. Registration is compliant with the CAN-SPAM Act of 2003.

BANNER, SKYSCRAPER, VERTICAL BANNER,
AND TILE ADS

Target a specific audience with an online ad campaign. Monitor your success as we provide you with detailed performance reports and ideas on how to optimize your campaign.

Additional Exposure Opportunities
Energize Your Campaign During The Year

Contact one of our representatives for details.

SOLUTIONS UPDATE

Are you as serious about reaching data storage professionals as we are about identifying key data storage vendors and making sure the end user and reseller communities know about them? Complement your online marketing within our print medium, the Solutions Update.

You will receive exposure at major trade shows and conferences throughout the year, along with a direct mailing to a portion of our subscribers.

SPECIAL-EDITION NEWSLETTERS

Considering incremental opportunities to expand your market presence? Data Storage Connection produces and delivers industry-relevant newsletters to expanded selections of registered users. You will be able to showcase your business solutions to a niche group of qualified professionals.